5 email templates you can use to send “cold” emails to someone you have never met before

The Guest Blog Post template

Subject line: 4 Guest Blog Post Ideas

Hi [Blog Owner]:
Vaibhav Gupta here – we’ve exchanged a few messages on Twitter and we met briefly at XYZ Summit last year.

I’ll get straight to the point: I want to write one of the most kick-ass guest posts you’ve ever published.
I have been reading your site for about 2-3 years now so I have a good sense of what makes a perfect guest post for your site. I’ve done a detailed study of the past 10 guest posts you’ve published, including ________[name of guest post]____________, which I really enjoyed.

I’ve written for Get Rich Slowly, Copyblogger, and ProBlogger. I back up my arguments with research, data, quotes, and a sense of humor.

Here are four possible topics I think might be really valuable to GHW readers:

— LIST FOUR GUEST POST TOPICS WITH SHORT DESCRIPTION

Thanks, [Blog Owner]! I’m open to feedback so if you have different ideas, let me know.
I look forward to hearing from you.
Thanks,
Vaibhav

The Sincere Compliment Template

Subject line: I am loving your site…

Hi ____________
I just wanted to send you a quick note to say that I admire and appreciate all that you do.
I discovered your site through ___________, and I have been listening to your past podcast episodes. I especially appreciated your interview of XYZ, which was one of the best discussions of self-publishing as I’ve heard.

Anyways, thanks again! No need to respond.

Thanks,
Vaibhav

The Introduction Template

NOTE: One of the best tools for connecting with people who you admire is to help them out or to provide something of value to them, and few things have greater potential for value than introductions. Use this template to introduce someone you admire to someone in your network.

Subject line: May I make a quick e-intro?

Hi ____________:
I have been reading your site for the past three years, and I love what you do.
I wanted to see if you’d be interested in me introducing you to ______________. As you may know, _______________ has a thriving temporary employee staffing agency and he may be able to help you with that big research project you mentioned on your last podcast.

Anyways, no harm no foul if you are not interested. But if you are, let me know and I’ll do an e-intro.

Vaibhav

Interview Request

Subject line: interview for {FAMOUS PUBLICATION}?

Hey ____________ –

We have exchanged messages on {SOCIAL MEDIA PLATFORM – i.e. TWITTER, or FACEBOOK}. I’m writing an {ARTICLE/BLOG POST} for {NAME OF FAMOUS PUBLICATION, BLOG OR WEBSITE} about {XYZ TOPIC}, and I wanted to see if I could grab 5-7 mins of your time to talk (preferably {SUGGEST 2-3 DATES IN NEXT 1-2 WEEKS}).
The topic would be: {EXPLAIN ISSUE RELEVANT TO STORY YOU ARE WRITING}.

The basic idea of the piece is {DESCRIPTION}.
Let me know if you’re interested and we can set it up.
– Vaibhav

PS: Here’s {EXAMPLE #1 of a PRIOR ARTICLE YOU WROTE}
PPS: Here’s another {EXAMPLE #2 of a PRIOR ARTICLE YOU WROTE}
PPS: {Joke/reference to show you are very familiar with their work}

SAMPLE II

Hi ________:
I’m a contributor for {FAMOUS PUBLICATION}, and I’d like to interview you for a feature for {FAMOUS PUBLICATION}. I know your time is valuable, so to make the most efficient use of your time, I would also use the interview for my
{PODCAST/BLOG/NEWSLETTER}. My {PODCAST/BLOG/NEWSLETTER} gets X number of {HITS/DOWNLOADS/SUBSCRIBERS}.

My past guests have included {NAME 3-4 FAMOUS NAMES — i.e. THE POPE, SIR RICHARD BRANSON AND BUGS BUNNY}. I’d like to talk about {TOPIC}. We can do it against the backdrop of promoting your upcoming conference {or book or new business} I saw you announced recently.

You can see some of my past features here to get an idea of the type of piece I would do:
{LINK #1}
{LINK #2}
{LINK #3}
If this is of interest to you, I’m happy to coordinate a convenient time and date with you or your assistant.

Thank you!
Vaibhav

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